Mission
Statement
To consistently establish benchmarks in Standards, Knowledge,
Ethics and Expertise and to encourage and promote the progression of the Public
Relations Industry in India, while endorsing the effectiveness of professional
and ethical services. |
The long
overdue initiative for a trade association to represent the PR Industry in India
is finally here. The Public Relations Consultants Association of India is now
a reality in India.
Modeled on the successful UK PRCA, it has been mooted by a group
of 7 likeminded PR Firms, and now the Founding
Members, with the aim of furthering the cause of the PR
industry in India.
The PRCAI is a trade association that will represent India's public
relations consultancy sector while providing a forum for Government, public bodies,
industry associations, trade and others to confer with public relations consultants
as a body. The Membership of PRCAI is restricted to consultancies
that meet the basic criteria set out by the Association. The
Association will provide a formal, professional mechanism, with its range of membership
services and Information for the PR industry to improve profitability while following
a Code of Practice along with global benchmarks. | Some
of the areas that the Association will focus on, will be: | | • | Professional
Codes | | • | Consultancy
Management Standards | | • | Regional
Networks | | • | International
Information and knowledge sharing with Links | | • | Referral
service | | • | Job
seek | | • | Guidance
papers, business support | | • | Seminars
and Conferences | | • | Education
and training | | • | Research
and surveys | | | | | | | | | |
For
more details, please contact :
Ms. Jayoti
Lahiri
Secretary General
Public Relations Consultants Association of India
D25 Ridgewood Estates
DLF Phase IV
Gurgaon 122 002
Haryana
Phone: + 91 124 238 6583
Mobile: + 91 9810502575
E Mail: jayoti.lahiri@prcai.org |
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